Articles
Learning from the past: our nudge on women in the workforce
Why we chose to highlight women's history in the workforce in our July training As Spanish philosopher George Santayana once said, “Those who cannot remember the past are condemned to...
4 min read
Tell me how you really feel
Our (evolving) approach to asking for feedback from our customers When I joined Ethena, I was amazed at how seriously our team takes feedback. Feedback is everywhere at Ethena—look no...
5 min read
Taking care of some things
Why I started a Mental Health Day for my sales team I wanted to do loads of things when starting the sales team at Ethena, but one initiative majorly stood...
3 min read
A People Person #1 – People and politics
What I'm learning about how to lead people during political times Hi there, I’m Roxanne Petraeus, the CEO and co-founder of Ethena, and I'm starting this newsletter to talk about...
3 min read
Developing a Pride nudge to be proud of
Why we decided on representation over allyship in our latest Pride nudge At Ethena, we want our continuous learning content to be like pastries—fresh, and made from quality ingredients. Put...
4 min read
From classrooms to conference rooms
How shifting careers from teaching to sales worked for me. For as long as I can remember, I was set on one career: teacher. Teaching is what I went to...
3 min read
Getting big groups to do big things
Ethena opened Consero's Compliance & Ethics Forum with advice from leaders who know just what it takes to make a big difference in a big organization This week, Ethena had...
3 min read
Being an ally means being in the moment
A staggering 90% of our learners loved our April Allyship nudge—here's why . . . Feedback can be nerve-wracking. Whether it comes from our managers, our peers, our clients, or...
3 min read
Software engineers need soft skills, too
I spend a lot of time thinking about what makes product engineering teams effective. Having a well designed database schema, smartly separated domains, and easy-to-read code are all ingredients for...
4 min read
How to fix compliance training
Companies pour millions of dollars into compliance training that employees don’t pay attention to and HR teams spend way too long administering. Ineffective training can lead to losing even more...
3 min read
Announcing Ethena’s referral program
Refer a friend, colleague, or a LinkedIn contact looking for a better way to train. Finding training that employees actually enjoy doing can feel impossible, so when you do find...
2 min read
Our launches embarrass our product team. It’s become our superpower.
This article was originally published to Medium on October 13th, 2020. There’s a common saying in the startup world that you have to launch your product while you’re still embarrassed...
3 min read